While across the globe the COVID-19 pandemic continues to threaten people’s health, well-being and livelihood, golf has seen a big resurgence at almost all levels. Call it a “renaissance” or “resurgence” or whatever you like, but the fact of the matter is golf’s participation is
IT WAS NEW YORK MAYOR Ed Koch, who served from 1978 to 1989, asking the man-on-the-street New Yorkers the endless question, “How’m I doing?” Many performance scientists warn that such clumsy tactics are ineffective and unreliable. In addition, there is no measurement in Hizzoner’s approach.
With the coronavirus pandemic and the adverse impact of the pandemic on clubs, many clubs are giving thought as to whether tax-exempt status, which limits the amount of nonmember business that a club may receive, is worthwhile to maintain. This question also was discussed after
Bob’s Point of ViewDan, it goes without saying that golf is the most important aspect of a golf club, otherwise it would simply be a dining club; and how many of those do you know outside of a major city? Country clubs, on the other
People join clubs for a variety of reasons, but for all of them it’s to feel a sense of belonging expressed as camaraderie and community. Both of these values usually begin within the club, with the shared experience of membership, and then extend into the
The Brand Guide of the Detroit Athletic Club (DAC) is an intricate tapestry covering mission statements and visions and typography and color selection and seemingly every possible permutation and scenario—except for a pandemic, which provoked a rewriting of the playbook here and there. But what
THE NATIONAL CLUB ASSOCIATION has delivered, in a massive way, since the onset of the coronavirus pandemic. We have produced timely and insightful webinars, created an award-nominated Coronavirus Resource Center website, and delivered relevant and immensely informative newsletters—all for the entire club community. This work
Planned giving in the private club environment has historically not been a major source of revenue for clubs. This is beginning to change as a club realizes that some of its members pass away leaving large estates. The club does not receive a bequest even
Leadership in private clubs is under tremendous pressure arising from the novel coronavirus pandemic, according to data collected by GGA Partners in its June 2020 global survey of club members. In A Member’s Perspective: The Shifting Private Club Landscape, GGA researchers collected responses from more than
THE CONCEPT of looking ahead is uniquely challenging in the world in which we currently live. We are still in the midst of an unprecedented public health crisis. The environment in the U.S. has not improved to the point where we can comfortably resume activities