

The Birchwood Club: Where Members are the Heart and Racquets are the Core
Nestled along Lake Michigan on Chicago’s North Shore is the vibrant enclave of Highland Park, a bustling upscale suburban city of 30,000 residents. Since 1958, racquet-loving locals and their families have gathered at The Birchwood Club to enjoy an array of friendly and competitive racquet
What are ways to improve our member retention?
In a recent study of the 4,000-plus private clubs in North America, GGA Partners found almost nine in 10 clubs are full and experiencing significant waitlist growth. Certainly, the pandemic has brought unprecedented growth to private clubs. The question now is how clubs will retain
Budget Time is Here: Is a 20% dues increase palatable?
DAN: Budget time is here again—it’s an annual event, something like Christmas or April 15th. The economy is still in question, but despite this and other macro, global factors, isn’t it time to finally loosen your budgeting belt? While many members are still personally recovering

The New Model at the Old Barnwell Club
Nick Schreiber knew what he was looking for, theoretically, on his 50 or so trips to scope land within a six-hour drive of Charleston, S.C. Sandy soil was a must. Hills were good. Interesting potential turns, attractive topography, somewhere a course or three could roll

Club Trends Spring 2022: Staying Power: Lodging Gains New Value as a Timely Club Amenity

Diversity, Equity and Inclusion Talking Points for Private Clubs
The Diversity, Equity and Inclusion (DEI) Committee of the National Club Association (NCA) developed talking points and a DEI blueprint as a guide for clubs to use in their own DEI efforts. These documents are a starting point for clubs and should be considered, customized
Fun in the Sun: Mount Vernon Country Club Summer Youth Programming Benefits the Entire Family and the Club
Like many clubs around the country, Mount Vernon Country Club (MVCC) in Alexandria, Va., has seen a surge of members with school-age children. Just five years ago, MVCC had 400 children under the age of 18 within the membership. In 2022, the club is delighted
Marketing that Increases Member Satisfaction: Forest Creek Golf Club’s Foray into Pro Sports Sponsorship
When LPGA Tour professional Ana Belac teed it up for her first tournament of 2022 at the Gainbridge LPGA at Boca Rio Golf Club, Boca Raton, Fla., she sported the Forest Creek Golf Club logo on her hat, shirt and golf bag. While sponsoring an
It’s Not You, It’s Me
THE CALL CAME in mid-September 2013, as I waited at a gate in a large mid- western airport. No one had died or been in an accident. No one was in labor. “Mr. Smith, your membership is approved and we look forward to seeing you