The Challenge: In a medium-sized market, Odessa sought to achieve sufficient scale to continue to offer a premium club experience and to keep pace with the market’s shifting needs and wants. Located in the oil-rich region of Texas known as the Permian Basin, Odessa Country
The Challenge: With a wide selection of excellent country clubs in this densely populated and affluent market, Bethesda’s potential members were a discerning group—“shoppers,” if you will. Club leaders and members alike have had to squarely face the question, “What sets us apart?” The Bethesda
Rick Ladendorf is the founder of Prevo Health Solutions, a club wellness consulting firm that helps clubs integrate health and wellness into their cultures and recognizes those that excel in this lifestyle dimension in its America’s Healthiest Certification program and annual Top Ten Healthiest Clubs
The financial crisis that rocked the world economy in 2008 was especially devastating for the real estate market, with builders, developers and many others with a stake in the construction industry suffering losses of such magnitude that bankruptcy and exit often appeared the only feasible
Jonathan Club, located in southern California has both a Town Club situated in the bustling urban core of Los Angeles, and a Beach Club that is bathed in the sunlight and gentle Pacific breezes of Santa Monica. The San Andreas fault-line may lurk beneath the
As we look at life around us in 2015, one issue that is everywhere is a concern and goal to have a healthy lifestyle. We see it in the food we eat and how it is prepared. We see it in everyday life with less
In many ways it is back to the future for private clubs. When the first clubs were organized in the U.S. in the mid to late 1800s, one of the prime motivations was to offer a healthy respite away from increasingly congested cities. The industrial
The wellness movement is fusing science, technology, medicine and lifestyle modifications to promote a holistic approach to a better quality of life. Club members are eagerly seeking a plethora of practical and integrated approaches to their wellness. These approaches are now customized to individuals’ fitness
Despite its status as a golfing mecca and its terrific locational advantage (90 percent of its members come from just three ZIP codes), Scioto isn’t about to rest on its considerable laurels. Its focus on continuous improvement is rooted in these basic principles: strategic planning,
With the profile for affluence becoming increasingly diverse Menlo Circus Club has captured a unique and loyal segment of this larger market by understanding and serving its lifestyle and social preferences. Maybe the name is the first clue that this club is distinctively different. The