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Category: Club Director

Physical Issues that Trigger Renovations

There are numerous examples of how clubs renovate, but what is most important is why. Sometimes a club needs to compete in order to survive and thrive. Sometimes the club’s facilities have been neglected. Often, the club members simply demand higher quality. The decision to

A Capital Idea: Club Facility Improvements

As the economy rebounds, clubs are moving into an area of distinct opportunity, and, for the first time in a long time, some are getting the sense that better days are ahead for the industry. NCA’s most recent planning survey focused on the impact the

The Expected Lifecycle of Golf Course Elements

As clubs consider updating their facilities and renovating elements of their clubs, and especially their golf courses, it’s important to understand the lifecycle of key golf course components. Knowing when items need to be updated and how long new renovations can be expected to last

Rolling Out the Red Carpet: Creating a Smooth Onboarding Process

As a membership development professional, it’s always exciting when a membership candidate becomes a club member. Once they make it through the membership process (nomination, approval by the membership committee, paying the initiation fee), it sometimes feels like a weight is being lifted off your

The Quest for More Members: Learning from the Past

While we know that history rarely remains solely in the past, we often forget its uncanny ability to repeat itself, almost verbatim. Consider the following passage: Golf is suffering from growing pains, and the industry has taken note. A survey of Chicago District Golf Association

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